websights Skip to main content

Our Mission

To help retailers and brands profitably grow revenue and drive store trips by tracking and optimizing their Price Image

We Believe

At Engage3, we believe everyone in the retail value chain can win. The “3” in our name refers to the value we provide for each critical part of the retail universe: consumers, retailers, and manufacturers.

Using data science, advanced technology, and strategic Price Image Management, our diverse and talented team works to create a future where:

  • Consumers everywhere can buy the right products, at the right time, at the right price
  • Retailers achieve their sales and margin objectives while maintaining the trust of their consumers
  • Manufacturers thrive by providing powerful products & incentives tailored to the needs of their consumers

Our Vision

Engage3 will revolutionize the way Retailers and Brands engage with shoppers

Globally, retailers spend $1 Trillion on trade promotions.

72% fail to break even.

Trade spend is the amount of money that a company spends to increase demand for its products, including coupons, preferred shelf display locations (slotting), and advertising, to new a few.

Difference between Trade Promotions & Consumer Promotions: Trade Promotions are marketed to business partners (Brands marketing them to Retailers), so they buy more products at a wholesale price to sell in their stores at a retail price, whereas consumer promotions is from a business to a consumer.

Our Founders

The company’s founders, Ken and Tim Ouimet, grew up in the industry working for their parents’ company, Comparative Prices International, where they collected in-store retail data for corporate clients.

In the late 1990’s, the Ouimet brothers founded Khimetrics, where they pioneered retail price optimization as a new software category –  revolutionizing retail pricing and delivering 1% of sales to profit for clients like Albertsons, Safeway, and Lowes.

Ken and Tim assessed the future of retail and saw a perfect storm forming through these emerging trends:

  • Price transparency
  • Smartphone adoption
  • Personalization, and
  • A hyper-competitive market that is being disrupted by new online models

They formed Engage3 to revolutionize retail pricing through data science and predictive modeling to help retailers understand and manage their Price Image and to ultimately enable Personalized Pricing.

Today, Engage3 is one of the fastest growing companies in the U.S., as recognized by Inc. Magazine for 8 years in a row. Engage3’s investors include groups like Wells Fargo, The McClatchy Company, and leading growth equity and venture capitalists. You can find Engage3 highlighted as a “Leader” in Price Optimization for multiple years in a row by independent analysts including IDC, Quadrant Knowledge, and others. Engage3 is often referenced in leading media such as CBS, CNN Business, Progressive Grocer, Supermarket News, Retail Today, and many others. ​

Top Ranked

Engage3 has been positioned as a “Leader” by industry research firm IDC for multiple years in a row.

IDC recommended that retailers looking to modernize their price and promotion tools should look for vendors that provide critical capabilities including:

  • Embedded intelligence
  •  Intelligence-based store clustering/price zone setting
  • Scenario modeling
  • Override comparisons
  • Managing customer perception and long-term traffic
  • Embedded competitive intelligence with product matching capabilities

Our Price Image Management platform is uniquely positioned to address each of these priority focus areas. By combining the industry’s most comprehensive Competitive Intelligence data with our Price Image models, built on the Nobel Prize winning Efficient Frontier theory, we help retailers improve customer perception, maximize margins and drive incremental traffic. IDC positioned Engage3 at the top of the rankings for both immediate-term capabilities and long-term strategy recognizing the highlighting of Engage3’s Price Image Management Suite.

Engage3 is powering innovative new solutions to strategic pricing problems by harnessing big data and advanced analytics.

Why Now?

The retail industry is going through a massive transformation that is being driven by higher expectations from consumers and a changing landscape for retailers and manufacturers.

Manufacturers are desperately in need of a more effective trade promotions model.
U.S. CPG manufacturers spend $200 B per year on trade promotions, and 74% of these promotions lose money (Nielsen).

Retailers are struggling to adapt to price transparency and empowered consumers.
Traditional High-Low and Everyday Low Pricing (EDLP) pricing models are becoming ineffective.

Consumers expect transparency and want to know that they are getting the best deal.
90% of consumers use coupons; 78% want coupons to be automatically applied (Inmar).

Our Journey

Project Health

We Believe in Food as Preventative Health

As the leaders in leveraging behavioral Al to incentivize choice switching, we are excited to help Retailers and Brands tap into the massive opportunity to help their customers discover, find, choose, and afford products for a better life through our Price Image Management Suite and personalized pricing. Read through our Co-Founder, Tim Ouimet's, white paper below and subscribe to our newsletter to stay tuned into our latest updated on Project Health.