Antacid – Who knew?
Price investments on items that are impactful for customers allowed one of North America’s largest retailers to identify items they didn’t even consider investing in – like Antacid – using Price Image as a new metric.
This retailer grew sales 2.5X by improving their Price Image – using 1/3 of their previous spend!
With Engage3’s Price Image capabilities, you can:
- identify the best items for price investment,
- model pricing and the effects of those investments,
- implement those changes, and then
- measure the results.
Drive trips and long-term value
A retailer’s Price Image is critical. It not only drives shopping trips to your store, but also influences your shopper’s basket size, shopping frequency, and even whether they will comparison shop at your competitors – while delivering the most profitability.
Discover why International Data Corporation (IDC), in their latest Price Optimization MarketScape report, positioned Engage3’s Price Image solution as a leader in the space:
”Engage3 flips the price optimization paradigm on its head — optimizing price image, not prices, to achieve desired outcomes.”
-Engage3 positioned in the Leader Quadrant,
International Data Corporation (IDC) 2019 MarketScape Report
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